Happn
Happn
Happn is a location-based dating app that connects users allowing them to like or dislike profiles of people they could have crossed paths with in the real life.
Happn is a location-based dating app that connects users allowing them to like or dislike profiles of people they could have crossed paths with in the real life.
Year
2021
Industry
Dating
Scope
User Acquisition
Mission
Mission
I managed 80K€ monthly budget mainly on Facebook, Instagram, TikTok and Google Ads to generate mobile user registrations and revenues in Argentina & Brasil for our dating app. I also participated in several projects linked to acquisition problems such as ASO, Mobile Tracking or Product Design.
I managed 80K€ monthly budget mainly on Facebook, Instagram, TikTok and Google Ads to generate mobile user registrations and revenues in Argentina & Brasil for our dating app. I also participated in several projects linked to acquisition problems such as ASO, Mobile Tracking or Product Design.